The networked SME
Monday, October 3, 2011 at 1:21PM
Michael Fauscette recently blogged about what he calls the Next Generation Enterprise Platform where the emerging technologies that are currently being developed and deployed in many workplaces are leading to new business configurations and disrupting established IT practices. Although Michael is primarily talking about larger enterprises, one of his points resonated with some of my experiences in the SME space:
"The new business model that is evolving will be built on the concept of a business network, tying the traditional business resources closely with those of partners and suppliers. This connected model will also need to include much stronger connectivity to customers. Most currently deployed enterprise IT infrastructures and systems don't support and provide the required management capabilities for this close connected model."
Next-generation CRM systems are making improved connectivity to customers possible but the same technologies are also making life easier for the smaller business. Cheap and powerful computing hardware, mobile devices, 3G/4G networks and web-based services for collaboration, document creation, CRM and project management are allowing small businesses and individuals to work more efficiently from any location. I believe this will lead to a fundamental shift in the way that many knowledge workers operate and have implications for the traditional hierarchical structures of larger organisations. Helping businesses make the most of these opportunities through developing their understanding of the emerging technologies should be a priority for those keen to stimulate economic activity in this country.
crm,
innovation 


